Partners
Commercial partnerships in connection with Copenhagen Sprint are created based on the partner company’s need for branding, activation, hospitality, and conversion.
Become a Commercial Partner
A partnership can be built from several elements, depending on the individual partner’s needs. We offer the following opportunities:
- Naming sponsorships, on sub-elements and activities during Copenhagen Sprint.
- Exposure, digitally, live, and on TV.
- Brand Building and collaborations around CSR themes.
- Brand activation, in bikefests, along the route, and digitally.
- Conversion, traffic from digital and physical channels.
- Hospitality, opportunities for both VIP and mainstream hospitality.
- Employer branding, involving employees through the activation of the partnership.
Partner Program
The partner program is a large bouquet of various activities aimed at the individual or multiple target groups. For inspiration, here is a selection of the activities being worked on in the development phase:
- World Tour races, the route, and activations along the route, including exposure.
- The public celebration and activities around the race.
- “Cycle-with activities” – The large bicycle parade and recreational races.
- The digital universe which ensures activities that extend beyond time and place.
- The meaningful, focusing on what and how the bicycle can contribute to the green transition.
Common to all activities is that they support at least one of the core values of the Copenhagen Sprint: Fast, Everyone, Commitment, Inspire.
Become a partner
Contact us if you want to learn more about the opportunities for commercial partnerships at Copenhagen Sprint.